Interaction in social media and socialization: some interfaces

Abstract

This article presents a discussion on digital network technologies and social media as devices for a social-intellectual conviviality between subjects in interaction. Mass and network communication paradigms are discussed in the context of social media, their potential for communicational processes, the opening of message emission poles and the possibility for the subject to participate more effectively in communicative processes. The coexistence of these two communicational paradigms is analyzed in a context of media convergence, in which social relations happen with different media formats, enhancing the social interaction between subjects about the media content resulting from these interrelations. It also presents the concept of social interaction in a network and its role in the nature of the relationships between the subjects involved in the communicational system, seeking to express how the communicational process is constituted in a network context. Social network interaction only occurs in digital technologies that provide technological resources in which the subjects can establish social connections.