Interactive and sensorial science communication

the vertebrate diversity in the Caatinga

Abstract

Science communication initiatives bring people closer to scientific knowledge, stimulate the desire to learn, and foster an understanding of how science is produced. The traveling, interactive, and multisensory exhibition “Getting to Know the Biodiversity of the Caatinga,” part of SNCT 2024, brought specimens of mammals, birds, reptiles, and amphibians from the Caatinga, as mounted or study skins, or fluid-preserved, so that the public, from children to the elderly, could touch them and feel the textures of their fur, feathers, skin, and scales. Games and banners complemented the learning experience, addressing adaptations, ecological functions, and extinction risks. The exhibition, presented at various venues including schools, museums, and parks, reached diverse audiences, reduced prejudices, and stimulated awareness on conservation, demonstrating the effectiveness of sensory experiences in building scientific culture. Additionally, it highlighted the importance of zoological collections for research and science communication, thus fulfilling its role of bringing society closer to science.